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Quality over Quantity

This post was originally shared in our email newsletter on October 30th, 2024.

Jono expertly shaping a new ceramic piece on a  pottery wheel.

Ceramicist Jono Pandolfi on the wheel (Photo: Liz Clayman)

 Beyond Talent 

Running a sustainable business making things by hand these days requires an act of creative defiance. It entails finding a unique alchemy where your point of view and that of a small group of patrons come together in an inimitable manner—expressing something idiosyncratic, both in the art form and the business model that sustains it. 

We found a lot of commonality and inspiration in Jono Pandolfi’s approach, which has now been recognized by hundreds of world-class chefs across the United States and beyond. They are navigating the tension between artistry and business smartly, in a way that doesn’t dilute their essence. Their goal isn’t to be the biggest, it’s to be the best version of themselves. 

 Converging Crafts 

Unlike most ceramic candles out there, the vessels we produced together were individually hand-thrown on a wheel by a master ceramicist (each piece stamped with a unique edition number). They were then given detailed, individual attention in our studio as our expert candlemakers filled them with our classic Wood Cabin candle. 

As always, we used organic beeswax instead of petroleum-derived glue to set our wicks and used removable and compostable labels—all of which help make re-use a breeze. Your new cup is dishwasher and microwave-safe, and will last you a lifetime.

You can shop our anniversary run of 500 ceramic candles here

Are there any other artisans you know who have found a way to establish a sustainable business while keeping their essense?

As always, I love to hear your thoughts!

 Yours truly,

—Harry (Potter?) from Keap, Steward-Owner

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